We combine the top tier lights, cameras and photographers of a professional studio shoot experience with all the conveniences of a traditional photo booth, to create a customized, elevated and shareable photo moment at your live event. The equipment and setup is specifically selected around your dedicated footprint and overall design aesthetic to either make a bold statement or discreetly blend in.

AMAZON FASHION

The Project: Amazon Fashion held a series of influencer and media previews at their new photography studio in Brooklyn, New York. The studio was designed with several photo-centric vignettes, which team STS provided consulting, selection of professional studio lighting, and photographers for. Each of the attendees were able style clothing from the featured collections and receive professional studio quality portraits for immediate social posting. The event was designed and produced by BMF Media. 

CVS BEAUTY

The Project: As part of the CEW awards, hosted at the Metropolitan Pavilion, CVS showcased the new beauty brand additions, along with the Beauty Unaltered marketing initiative. The Beauty Unaltered initiative is a commitment to unaltered and digitally modified images. Team STS was called upon to provide a professional-grade photo booth where guest could have their image taken and share on their social channels. We utilized a beauty light to produce a soft and forgiving light source and stay true to the marketing campaign.  The event was designed and produced by Dera Lee Productions. 

REVLON

The Project: To launch Revlon’s new Street Chic collection, the brand took over Picture Ray studio, in New York City, to host an editor and VIP event.  Inspired by the theme and actual venue, team STS partnered with BMF media to produce a professional photo shoot activation, within the event space. Editors and VIP guest were treated to a professional portrait after experiencing the new product line and having their makeup professionally done. The images were branded with an overlay and available for immediate posting needs.

KIEHL’S

The Project: Kiehl’s treated some of the top beauty influencers to a lavish holiday weekend in New York City. The program was designed to bring overall brand awareness and spark social media engagement. Team STS partnered with Hangarfour events to integrate a professional photoshoot experience within the program.  A set of retro cabs were branded and parked in front of the Beekman Hotel. Each influencer was treated to a one on one photo session before driving off in style to the flagship store.  

WHAT ARE THE BENEFITS THIS HAS OVER A STATIONARY PHOTO BOOTH?  

There are several benefits a professional-grade photo booth has over a traditional stationary photo both: 

1. Image Quality: We’re utilizing professional fashion photography lighting, and top of the line DSLR cameras, which produce a very high resolution photo (30+mb). We also record in RAW + Jpeg format, so that images can be greatly manipulated in post-production.  

2. Production Value: We are using highly skilled and trained fashion + lifestyle photographers, who have years of lighting and posing experience.  

3. Flexibility: With a traditional stationary photo booth, you are limited to one angle. With a professional-grade photo booth, our photographers are able to shot a variety of angles and can accommodate much larger groups on the fly. 

WHAT EQUIPMENT DO YOU USE?

We use the latest top of the line photo equipment that is routinely relied upon  on professional-grade advertising shoots, which produces campaign quality images.  The equipment that we’re using on live events, is dedicated specifically for events,  and has all been inspected for any cosmetic flaws like dents or scratches.  We will be using equipment that looks visually appealing and adds to your overall design aesthetic. There won’t be anything that looks like its been heavily used and abused. When planning for the shoot, we coordinate with the design team to first see how large our dedicated foot print is, and then build a set around that. We can keep things very minimal, and use a single light source, or scale up and create something that feels like a real photo set with multiple lights and modifiers. We can run AC powered lights, when the space allows, or use battery powered lights when things are tight. A complete list to our equipment can be viewed here. 

CAN WE INTEGRATE OVERLAYS? 

Yes! We love integrating overlays into our shoots. Overlays are a great way to add branding or important information into the image. We can either create a custom overlay graphic for you, or your design team can provide us with a digital file. If you need both vertical and horizontal images, then we need an overlay for each format. 

HOW DOES THE SHARING CAPABILITY WORK?

What good is a a great photo moment if it can’t be quickly shared?  We can integrate instant sharing capabilities in different several ways:

1. Sharing Kiosk: An iPad or monitor mounted on a sleek stand will populate the images in real-time, where guest can instantly view and access their photo for instant sharing. Based on the number of guests, we normally suggest integrating more than one kiosk to expedite the process. 

2. Brand Ambassador: We can have a brand ambassador walk around the event with an iPad, and allow guest to casually view and access their photos. This can also be a good way to conduct surveys. 

3. Direct Link: We can upload images directly to a sharable link that guest can access, view, and download on their own devices.

HOW CAN WE INTEGRATE THIS INTO OUR EVENT? 

There are several ways to incorporate a professional grade photo booth into your live event. These are the most common types of applications: 

1. Dedicated Photo Set or Vignette: This becomes an experiential focal piece to your event, with a dedicated footprint, and is usually incorporated to create a sharable moment, spark engagement and raise brand awareness.

2. Professional Portrait / Headshot Station: Incorporating a portrait or headshot station is a great way to take advantage of having your entire team together,  or provide a sponsored activation at an industry event. We take a similar approach in the equipment and setup and can customize every component. The portraits and headshots can be conducted on a first-come first-serve basis, or we can crate a schedule for attendees. 

3. Roaming Coverage: If your event space is tight, or you don’t want to dedicate a set space for photos, we can provide a roaming photo shoot experience and still provide guests that same elevated and unique photo shoot feel that’s also quickly sharable. 

WHAT KIND OF BACKDROP SHOULD WE USE? 

There are several options when deciding on what kind of backdrop to integrate. These are the most common types: 

1. Custom Photo Set: A customized vignette or full photo set can be integrated into your event. We can either simply consult with your design team, or design and produce a set for you with our partnering fabricators.  The possibilities are endless! 

2. Custom Backdrop: We can shoot against a custom printed backdrop. This can include logos, graphics, or simply be a plain color. The best types of backdrops are a non-glare fabric. We strongly advise against using vinyl, as it can produce undesirable glare. We can produce a custom backdrop and provide installation. 

3. Environmental: Maybe you want to showcase a space and incorporate that into the photos. We can choose an angle and background at your event and use that. We can also take the shoot outdoors and use the natural environment.  

4. Green Screen: If you want to give guests a variety of backgrounds to select from, we can shoot against green screen. 

5. Roaming: We can have a mobile photographer provide high-quality instant sharing photos  throughout your event space integrating a variety of backgrounds.